Entrepreneurship & Startup Basics – Syllabus

Entrepreneurship & Startup Basics – Syllabus

Module 1: Introduction to Entrepreneurship
What is entrepreneurship, mindset, types of businesses, startup opportunities.
Module 2: Business Planning
Business models, budgeting, market research, competitor analysis.
Module 3: Marketing & Branding Basics
Brand creation, customer targeting, digital marketing introduction.
Module 4: Finance & Accounting Essentials
Revenue models, profit-loss basics, funding options, investors.
Module 5: Business Operations
Team building, vendor management, customer service, workflow planning.
Module 6: Launching a Startup
MVP creation, product testing, scaling strategies, business legality.